First published
Sep 04, 2020
Format
1 - 1 Interviews
Schedule
Weekly
Total Episodes
118
Average duration
00:15:46

Indie Bites

Business Entrepreneurship Marketing

$20k MRR with Airtable app using YouTube and SEO for growth - Andy Cloke, Data Fetcher

<p>Today I’m joined by a returning guest, Andy Cloke, who runs Data Fetcher. Data Fetcher is an API plugin for Airtable that he’s grown to 20k MRR. In <a href="https://indiebites.com/31">our previous episode</a> Andy was only at around £3k MRR, so in this conversation we talk about what he’s done to grow so rapidly, including investing in new marketing channels such as YouTube.</p><p><strong>Timestamps</strong></p><ul><li>00:00 Intro</li><li>01:58 Growing to 20k MRR</li><li>04:51 Building a machine</li><li>06:01 YouTube Strategy</li><li>09:09 Launching another product</li><li>11:38 Hiring and reinvesting into the business</li><li>13:07 Future of Data Fetcher</li></ul><p><strong>Recommendations</strong></p><ul><li>Book: <a href="https://uk.bookshop.org/a/5782/9780857197689">Psychology of Money</a></li><li>Podcast: <a href="https://aquired.fm/">Acquired</a></li><li>Indie Hacker: <a href="https://curtisherbert.com/">Curtis Herbert</a></li></ul><p><strong>Follow Andy</strong></p><ul><li><a href="https://twitter.com/clokehead">Twitter</a></li></ul><p><strong>My links</strong></p><ul><li><a href="https://twitter.com/jmckinven">Twitter</a></li><li><a href="https://twitter.com/indiebitespod">Indie Bites Twitter</a></li><li><a href="https://youtube.com/@indiebites">Indie Bites YouTube</a></li><li><a href="https://indiebites.com/membership">Join the membership</a></li><li><a href="https://jamesmckinven.com/">Personal Website</a></li><li><a href="https://2hourpodcast.com/">2 Hour Podcast Course</a></li><li><a href="https://podpanda.co/">PodPanda</a> (hire me to edit your podcast)</li><li><a href="https://indielife.fm/">This Indie Life Podcast</a></li></ul><p><strong>Sponsor - </strong><a href="https://emailoctopus.com/"><strong>EmailOctopus</strong></a><strong> 🐙</strong></p><p><em>EmailOctopus is an independently owned email marketing platform, built to support other small growing businesses. With a focus on affordability and ease of use, EmailOctopus contains all of the features you need to reach and grow your audience. You can </em><a href="https://emailoctopus.com/"><em>start today</em></a><em>, with their industry leading free plan where you can contact up to 2,500 subscribers without paying a penny.</em></p><p><br></p>
Published Sep 28, 2023